Digital marketing executive Jobs at Lafayette

Digital Marketing Executive Responsibilities

  • Develop and manage digital marketing campaigns
  • Oversee a social media strategy
  • Manage and maintain the organisation’s website(s)
  • Write and optimise content for the website and social networking accounts such as Facebook and Twitter
  • Track and analyse website traffic flow and provide regular internal reports
  • Attain key performance indicators such as reducing the website bounce rate, increasing dwell time or improving conversion
  • Continually work on the Search Engine Optimization of the website(s)
  • Fix any errors or bugs in online content
  • Edit and post videos, podcasts and audio content to online sites
  • Arrange webinars and webcasts
  • Create online banner adverts and oversee pay per click (PPC) ad management
  • Write copy for email marketing campaigns
  • Identify new trends in digital marketing, evaluate new technologies and ensure the brand is at the forefront of industry developments, particularly developments in mobile marketing
  • Work on printed material to supplement online products
  • Attend product launches and networking events

Qualifications for the Digital Marketing Executive

  • A background in Digital Marketing
  • Ability to work independently and capable of taking initiative on specific projects
  • Excellent research skills
  • Strong written and verbal communications skills
  • A positive and flexible attitude

How to Apply

If you believe you are qualified and ready to take on new challenges, then we want to talk to you urgently.

Please send your application to us right away at [email protected] and include your current remuneration. Kindly note only qualified candidates will be contacted.

 

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