Sales and Marketing Executive Job, Current Sales & Marketing Jobs Kenya.

Company: Cascade Institute of Hospitality (CIH),

Title: Sales and Marketing Executive,

Industry: Education,

Location: Thika,

Reference no: CIH-HR-11/2022,

Cascade Institute of Hospitality is a premier Hotel School focusing on hospitality and other related discipline. They seek to recruit a sales and marketing executive who is target driven, go getter and with utmost dedication.

Responsibilities 

  • Develop, execute and iterate the marketing strategy for the brand 
  •  Make use of competitor analysis and market trend information to develop marketing and product strategy 
  • Create, implement and oversee (digital) media campaigns based on Institute’s objectives 
  • Supporting sales and lead generation efforts through the different marketing channels 
  • Responsible for content strategy and ownership of all owned online channels such as social media and the corporate website. 
  • Optimize marketing automation and lead nurturing process through email, content and social channels 
  • Develop documentation and road maps for processes and promotions that succeed through email or digital marketing 
  • Regular campaign monitoring and optimization, with post-buy reporting of key metrics 
  • Manage and monitor product distribution and performance 
  • Managing budget overview for all marketing related activities 

Qualifications and Requirements 

  • Bachelor of Commerce, marketing option or a related degree in marketing from a reputable institution 
  • The preferred candidate will have at least 3-5 years’ experience in marketing in a Tertiary Institution 
  • Good verbal and written communication 
  • Good ability to document and communicate in a clear way to sell the Institute’s services to all potential clients. 
  • Strong analytical, interpersonal, organizational and problem solving skills 
  • Proficiency in Computer Applications. 
  • Flexible schedule and attentive to details. 
  • A self-starter and goal achievement-oriented individual who can work without close supervision

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