Sales and Marketing Executive Job, Current Sales & Marketing Jobs Kenya.
Company: Cascade Institute of Hospitality (CIH),
Title: Sales and Marketing Executive,
Reference no: CIH-HR-11/2022,
Cascade Institute of Hospitality is a premier Hotel School focusing on hospitality and other related discipline. They seek to recruit a sales and marketing executive who is target driven, go getter and with utmost dedication.
- Develop, execute and iterate the marketing strategy for the brand
- Make use of competitor analysis and market trend information to develop marketing and product strategy
- Create, implement and oversee (digital) media campaigns based on Institute’s objectives
- Supporting sales and lead generation efforts through the different marketing channels
- Responsible for content strategy and ownership of all owned online channels such as social media and the corporate website.
- Optimize marketing automation and lead nurturing process through email, content and social channels
- Develop documentation and road maps for processes and promotions that succeed through email or digital marketing
- Regular campaign monitoring and optimization, with post-buy reporting of key metrics
- Manage and monitor product distribution and performance
- Managing budget overview for all marketing related activities
Qualifications and Requirements
- Bachelor of Commerce, marketing option or a related degree in marketing from a reputable institution
- The preferred candidate will have at least 3-5 years’ experience in marketing in a Tertiary Institution
- Good verbal and written communication
- Good ability to document and communicate in a clear way to sell the Institute’s services to all potential clients.
- Strong analytical, interpersonal, organizational and problem solving skills
- Proficiency in Computer Applications.
- Flexible schedule and attentive to details.
- A self-starter and goal achievement-oriented individual who can work without close supervision
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